Salon Business Coaching & Courses | The Holistic Salon Academy
Not sure where to start? Begin with the free Clean Beauty Blueprint. Start free
The Holistic Salon Academy

There's more than one way to build the salon you believe in.

Clean, conscious, and profitable is not a single destination. It's a journey, and wherever you are on it, there's a way to work together that meets you there.

Find your path

Four ways to work with me, one proven method

Jacquelyn Rodriguez, founder of The Holistic Salon Academy
Jacquelyn Rodriguez · Founder
01 Where you are right now

You love this industry. You also know it needs to change.

And somewhere between the two, you keep having the same quiet thoughts.

There has to be a cleaner, better way to do this. I just don't know where to start.”
I care about my clients and the planet, but I still have to make a living.”
I'm doing so much, and somehow I'm still the one holding it all together.”
I want to lead the change, not just keep up with it.”
I know I'm capable of more. I just need someone to show me the way.”

If any of that sounds like the voice in your head, you are in exactly the right place.

The belief we're built on

You should never have to choose between your values and your profit.

The Holistic Salon Academy exists to prove you can have both. A salon that is clean, conscious, and genuinely profitable. That's the whole point, and everything here is a different doorway into the same result.

02 One method behind every path

The HSA Impact Flow™

Every way of working together is built on the same framework: an eight-stage journey from your very first clean swap to leading a thriving, purpose-driven salon. You do not have to walk all eight stages at once. You just have to start where you are.

Foundation Values Systems Profit Activate Advance Amplify Attract
03 Ways to work with me

Your path, one step at a time

Start where you are. Each step builds on the one before it, and you climb to the next when you're ready.

1
Level 1 · Start here

The Clean Beauty Blueprint

Free (a $997 program)

For you if: you want a cleaner salon but every ingredient list feels like a foreign language.

A self-paced foundation that walks you through going clean with confidence. Ingredients, values, standards, and your first 90-day plan. The perfect first step, at zero risk.

Self-paced · 90 days · Starters & solo stylists
Start free
2
Live training

The Refillery Class

$297Special now, valued at $697

For you if: you want a sustainability offer that also makes money.

A hands-on, 2-day live training to launch a profitable, sustainable refill bar in your salon. The setup, the products, the pricing, and the client experience, start to finish.

Live · 2 days · Owners adding a clean revenue stream
Learn more
3
Level 2 · Flagship

The Conscious Leader

$2,222

For you if: you've built the foundation, and now you can feel the ceiling.

A 12-month mentorship to scale with systems, an enrolled team, and marketing that attracts aligned clients. Stages five through eight of the HSA Impact Flow, with live group coaching beside you.

12 months · Self-paced + coaching · Suite owners, salon owners & leaders
Explore The Conscious Leader
4
Private · By application

1-on-1 Coaching

Custom

For you if: you want a strategy built entirely around your salon, with me in your corner.

Personalized, high-touch mentorship. We build your custom roadmap together and I coach you through every decision, so nothing about your growth is left to guesswork.

Private · Custom · Visionary professionals
Apply / book a call
04 Compare

Which path is right for you?

 Clean Beauty BlueprintRefillery ClassThe Conscious Leader1-on-1 Coaching
Best forStarters & solo stylistsOwners adding revenueSuite & salon ownersVisionary professionals
FormatSelf-pacedLive, 2 daysSelf-paced + coachingPrivate
Duration90 days2 days12 monthsCustom
FocusIngredients, values, standardsA profitable refill barSystems, team, marketingYour custom strategy
OutcomeA clean foundationA new revenue streamLeadership & growthTailored transformation
InvestmentFree$297 (valued at $697)$2,222By application

Most people start with the free Blueprint and grow from there. You can always level up when you're ready.

Still not sure which is right for you?

That's normal. Start with the free Blueprint to get grounded, or book a call and I'll help you find the path that fits.

Jacquelyn Rodriguez
Built by a salon owner, for salon owners
Hi, I'm Jacquelyn.

For years I ran a traditional salon and followed the same playbook as everyone else, while ignoring the voice that kept saying there had to be a better way. When I finally made the shift to clean, conscious, and holistic beauty, everything changed. Not just my products, but my confidence, my clients, my revenue, and my purpose.

The path wasn't easy, and there was no roadmap. So I built one. The Holistic Salon Academy is everything I learned the hard way, organized into clear paths so you don't have to figure it out alone.

  • Salon owner of 14 years
  • 2026 Salon Today Top 200
  • Author, Changeworthy
  • Co-Founder, The Green Beauty Community
  • Certified Master Neurocoach™
05 In their words

Salon pros who found their path

What changed when they stopped guessing and started building with intention.

Questions, answered

Start with the free Clean Beauty Blueprint. It grounds your foundation at zero risk and makes the next step obvious. If you'd rather talk it through, book a call and I'll help you choose.

It helps, but it's not required. If you jump straight into The Conscious Leader, you'll get the Blueprint Refresh Guide to cover the foundations first, so you start with confidence.

Absolutely. Many people begin with the Blueprint, add the Refillery Class for a new revenue stream, and grow into The Conscious Leader. The paths are designed to build on each other.

Perfect. You do not have to be all the way there to start. Every path meets you where you are, whether you're already clean, still transitioning, or just beginning.

It depends on what you need. The programs give you a proven path to follow at your own pace. One-on-one is for when you want a strategy built entirely around your salon, with direct, personalized guidance. Apply and we'll see if it's the right fit.

Yes. The Blueprint is built for solo stylists and starters, and the leadership skills in the higher tiers prepare you for whatever you grow into next.

Wherever you are, there's a path

Let's build the salon you believe in.

You don't have to choose between doing beauty the right way and running a business that thrives. Start where you are, and let's grow from there.

See the ways to work with me